{"id":8990,"date":"2016-10-03T05:14:36","date_gmt":"2016-10-03T05:14:36","guid":{"rendered":"https:\/\/www.techdesignforums.com\/practice\/?p=8990"},"modified":"2016-10-03T05:17:37","modified_gmt":"2016-10-03T05:17:37","slug":"wally-rhines-picks-the-signal-from-the-noise","status":"publish","type":"post","link":"https:\/\/www.techdesignforums.com\/practice\/technique\/wally-rhines-picks-the-signal-from-the-noise\/","title":{"rendered":"Wally Rhines separates the signal from the noise"},"content":{"rendered":"<p>A cynic will say there are only two types of forecast: wrong and lucky. That isn\u2019t true, the sports-to-politics statistician Nate Silver has an uncanny ability to call events. He has written one of the best explanations as to why forecasts go astray, <a href=\"https:\/\/www.amazon.com\/Signal-Noise-Many-Predictions-Fail--but\/dp\/0143125087\/ref=sr_1_1?ie=UTF8&amp;qid=1475469375&amp;sr=8-1&amp;keywords=the+signal+and+the+noise\">The Signal and The Noise<\/a> \u2013 if you are a forecasting or math buff, it\u2019s worth your time.<\/p>\n<p>But Silver has not applied his skills to silicon. Someone who has is Wally Rhines, chairman and CEO of <a href=\"http:\/\/www.mentor.com\" target=\"_blank\">Mentor Graphics<\/a>. Rhines has a reputation in the business for \u2018doing the math\u2019 and doing it well. He is sharing his latest observations in a series of global keynotes.<\/p>\n<p>Rhines\u2019 latest observations come in two parts.<\/p>\n<p>First, he has dug into the reasons why semiconductor growth and revenue forecasts so often miss the mark. Last year analysts\u2019 expectations for 2016 coalesced around 3.5% growth. \u201cBut one year later, and two-thirds of the way through 2016, the numbers are down by 0.8%. That\u2019s a big swing,\u201d he notes. Rhines has some solid ideas for what needs rethinking.<\/p>\n<p>Second, Rhines is proposing a way of detecting future sources of growth \u2013 particularly in the Internet of Things &#8211; that could better indicate both where the market is going overall and what specific segments most justify R&amp;D investment.<\/p>\n<p>To do that, he has applied a well-known technique from fields as different as cancer rate forecasts and software project management: The Gompertz Distribution.<\/p>\n<h3><strong>Silicon\u2019s \u2018hidden\u2019 sales<\/strong><\/h3>\n<p>Wally Rhines argues that a major challenge when forecasting semiconductor growth is that you must account for two types of recession: the macroeconomic and the silicon-specific when supply shoots past demand. It does not help forecasters that the two types do not occur simultaneously. \u201cThese variables don\u2019t change together,\u201d noted Rhines.<\/p>\n<p>He starts his analysis by highlighting some stable market data.<\/p>\n<ul>\n<li>IC unit demand has been growing predictably for more than 30 years.<\/li>\n<li>Overall silicon area measured in wafers has a 27-year CAGR of 6.9%<\/li>\n<li>Revenue per wafer square inch has generally stayed flat at $32.70 since 1994.<\/li>\n<\/ul>\n<p>Apply those metrics to 2016\u2019s market and, funnily enough, you will get a forecast of around 3.5% growth, said Rhines, very close to the original predictions. Why the swing to -0.8%?<\/p>\n<p>\u201cWhat the analysts don\u2019t fully account for are the cellphones where companies design their own applications processors,\u201d said Rhines. Yes, IC production and wafer shipments are tracked, including unit volume for in-house processors, but the unit value is not \u2013 it is hidden in the cellphone.<\/p>\n<p>In-house silicon has been progressively taking up more of the market (Figure 1). Already, Samsung (Exynos), Apple (A9) and Huawei (Kirin) have their own devices. Xiaomi (Rifle), LG (NUCLUN2) and ZTE (Fast Dragon) have new ones on the way. \u201c[The Apple and Samsung share] is $10bn of IC revenue, about 3.0% of the market. That is the shortfall analysts don\u2019t count,\u201d said Rhines.<\/p>\n<p>Factor that into the forecast and you get a figure that takes revenue back to around 3.5% growth.<\/p>\n<div id=\"attachment_8991\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig1.png\" rel=\"attachment wp-att-8991\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8991\" class=\"wp-image-8991\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig1.png\" alt=\"Figure 1 Wally Rhines Mentor Forum keynote fall 2016. Effect of captive semiconductor revenue reporting (Mentor Graphics\/IC Insights)\" width=\"650\" height=\"395\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig1.png 934w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig1-300x182.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig1-768x467.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig1-650x395.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8991\" class=\"wp-caption-text\">Figure 1. Effect of captive semiconductor revenue reporting (Mentor Graphics\/IC Insights)<\/p><\/div>\n<p>This does not only have implications for determining global semiconductor revenues. If the trend continues, the merchant market obviously needs to seek out opportunities elsewhere. But how do they make that call?<\/p>\n<h3><strong>The S-curve \u2013 not just a matter of life and death<\/strong><\/h3>\n<p>Actuary Benjamin Gompertz published his distribution in 1825, applying it, as his profession suggests, to demographic modeling.<\/p>\n<p>In its cumulative distribution based on a double exponential, it begins to carve out an S-curve for units against time. It assumes fastest growth at the start of a process or market, slowest at the end (Figure 2). Basic inputs are determined from historically validated bell-curves of shipments\/events-per-period for the subject\u2019s typical lifecycle.<\/p>\n<div id=\"attachment_8992\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig2.png\" rel=\"attachment wp-att-8992\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8992\" class=\"wp-image-8992\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig2.png\" alt=\"Figure 2. Gompertz curve lifecycle\" width=\"650\" height=\"368\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig2.png 912w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig2-300x170.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig2-768x435.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig2-650x368.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8992\" class=\"wp-caption-text\">Figure 2. Gompertz curve lifecycle (Mentor Graphics)<\/p><\/div>\n<p>Wally Rhines personally encountered its use on a software project for IBM. Based on a linear analysis, it appeared the project was going to be finished ahead of schedule. But then the lines of code written per man-day began to fall. Time to warn the client? Actually IBM expected the slow-down. An initial Gompertz-based forecast led it to do so.<\/p>\n<p>Can this method highlight growth and maturity in semiconductor sales? Rhines showed that many earlier semiconductor sales drivers have followed a series of such S-curves (Figure 3).<\/p>\n<div id=\"attachment_8993\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig3.png\" rel=\"attachment wp-att-8993\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8993\" class=\"wp-image-8993\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig3.png\" alt=\"Figure 3. New applications drive S-curve waves of growth (Mentor Graphics\/VLSI Research)\" width=\"650\" height=\"338\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig3.png 930w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig3-300x156.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig3-768x399.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig3-650x338.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8993\" class=\"wp-caption-text\">Figure 3. New applications drive S-curve waves of growth (Mentor Graphics\/VLSI Research)<\/p><\/div>\n<p>Among these, the longer term data available from two mature sectors, desktop PC shipments (Figure 4) and cellphone subscriptions (Figure 5), support a Gompertz forecasting strategy.<\/p>\n<div id=\"attachment_8994\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig4.png\" rel=\"attachment wp-att-8994\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8994\" class=\"wp-image-8994\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig4.png\" alt=\"Figure 4. PC desktop shipments S-curve (Semico Research, IC Insights, Mentor Graphics)\" width=\"650\" height=\"359\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig4.png 921w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig4-300x166.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig4-768x424.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig4-650x359.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8994\" class=\"wp-caption-text\">Figure 4. PC desktop shipments S-curve (Semico Research, IC Insights, Mentor Graphics)<\/p><\/div>\n<div id=\"attachment_8995\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig5.png\" rel=\"attachment wp-att-8995\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8995\" class=\"wp-image-8995\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig5.png\" alt=\"Figure 5. PC notebook shipments S-curve (Semico Research, IC Insights, Mentor Graphics)\" width=\"650\" height=\"371\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig5.png 900w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig5-300x171.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig5-768x439.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig5-650x371.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8995\" class=\"wp-caption-text\">Figure 5. PC notebook shipments S-curve (Semico Research, IC Insights, Mentor Graphics)<\/p><\/div>\n<p>Time then to apply Gompertz\u2019s model to today\u2019s buzz market, the Internet of Things.<\/p>\n<h3><strong>The Gompertz call on the IoT<\/strong><\/h3>\n<p>Wally Rhines broke down an analysis of IoT revenue opportunies into the market\u2019s three most commonly recognized segments:<\/p>\n<ol>\n<li>Data centers as data processors<\/li>\n<li>Gateways as data collection hubs<\/li>\n<li>IoT nodes as edge data generators<\/li>\n<\/ol>\n<h4><em>Data centers<\/em><\/h4>\n<p>It is tempting to think of servers as a mature market, dominated by the likes of Google and Amazon. But the IoT will generate massive amounts of new data. Moreover, many companies looking to exploit it are new to the world of exascale computing.<\/p>\n<p>For example, Rhines cited aviation\u2019s increasing use of in-flight diagnostics. A passenger jet can generate 10Tbyte of data for every 30 minutes of flight. In that context, he said that we are reaching a point where, for engine manufacturers, the services they can envisage based on that information \u201care now becoming more valuable than the engine itself\u201d.<\/p>\n<p>The Gompertz curve for servers (Figure 6) backs up the likelihood of ongoing and increasing demand \u2013 it is not yet at half way &#8211; and there are new technologies poised to stimulate sales.<\/p>\n<p>Today, there is 40 Gigabit Ethernet and widespread deployment of optical technology. But, Rhines noted, we also need to consider the emerging 100 Gigabit Ethernet standard and a shift from hard-disk drive to solid-state storage servers likely to take hold by 2018.<\/p>\n<div id=\"attachment_8996\" style=\"width: 916px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig6.png\" rel=\"attachment wp-att-8996\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8996\" class=\"size-full wp-image-8996\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig6.png\" alt=\"Figure 6. Servers S-curve (Gartner Group, IC Insights, Mentor Graphics)\" width=\"906\" height=\"500\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig6.png 906w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig6-300x166.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig6-768x424.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig6-650x359.png 650w\" sizes=\"auto, (max-width: 906px) 100vw, 906px\" \/><\/a><p id=\"caption-attachment-8996\" class=\"wp-caption-text\">Figure 6. Servers S-curve (Gartner Group, IC Insights, Mentor Graphics)<\/p><\/div>\n<h4><em>Gateways<\/em><\/h4>\n<p>Gateways form an important part of the IoT. Two reasons for that are:<\/p>\n<ol>\n<li>The need for smaller, lightweight edge devices deployable in vast quantities, feeding larger gateways.<\/li>\n<li>The requirement for some \u2018local\u2019 gateway processing enabling rapid response times and alleviating data traffic volume on backbone networks.<\/li>\n<\/ol>\n<p>Rhines said this represents a major semiconductor opportunity \u2013 \u201cthese gateways have a lot of chips\u201d \u2013 particularly for medium-level VLSI integration and memory.<\/p>\n<p>The gateways segment is in its infancy, but based on current volumes shows tremendous promise (Figure 7).<\/p>\n<div id=\"attachment_8997\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig7.png\" rel=\"attachment wp-att-8997\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8997\" class=\"wp-image-8997\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig7.png\" alt=\"Figure 7. Gateways S-curve (IC Insights, IC Market Drivers)\" width=\"650\" height=\"367\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig7.png 899w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig7-300x169.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig7-768x433.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig7-650x367.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8997\" class=\"wp-caption-text\">Figure 7. Gateways S-curve (IC Insights, IC Market Drivers)<\/p><\/div>\n<h4><em>Edge IoT devices<\/em><\/h4>\n<p>The edge segment is more diffuse.<\/p>\n<p>From a design point of view, Rhines noted that it requires combinations of sensor, actuator, imager and transmitter in small form-factors. There is a potentially broad range of prices, but often favoring the lower-end.<\/p>\n<p>\u201cMany chip companies are struggling with the need to integrate at a multi-physics level,\u201d Rhines says, \u201cand then the ability to run a system simulation.\u201d That however is not stopping a great many looking at how to do all that.<\/p>\n<p>The use-cases for IoT devices are also many and varied. The revenue data today points to the highest volumes in urban infrastructure, Rhines said (Figure 8).<\/p>\n<div id=\"attachment_8998\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig8.png\" rel=\"attachment wp-att-8998\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8998\" class=\"wp-image-8998\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig8.png\" alt=\"Figure 8. IoT market revenues (IC Insights, IC Market Drivers)\" width=\"650\" height=\"423\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig8.png 934w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig8-300x195.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig8-768x500.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig8-650x423.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8998\" class=\"wp-caption-text\">Figure 8. IoT market revenues (IC Insights, IC Market Drivers)<\/p><\/div>\n<p>In this context, smart meters (Figure 9) are exhibiting a strong Gompertz-based opportunity based on a history of already rapidly accumulating volumes.<\/p>\n<div id=\"attachment_8999\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig9.png\" rel=\"attachment wp-att-8999\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8999\" class=\"wp-image-8999\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig9.png\" alt=\"Figure 9. Smart meters S-curve (IC Insights, IC Market Drivers)\" width=\"650\" height=\"364\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig9.png 901w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig9-300x168.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig9-768x430.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig9-650x364.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-8999\" class=\"wp-caption-text\">Figure 9. Smart meters S-curve (IC Insights, IC Market Drivers)<\/p><\/div>\n<p>However, the market for wearable devices is by comparison nascent. Nevetheless, if it follows the pattern, it could rocket within the next five years (Figure 10).<\/p>\n<div id=\"attachment_9000\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig10.png\" rel=\"attachment wp-att-9000\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-9000\" class=\"wp-image-9000\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig10.png\" alt=\"Figure 10. IoT wearables S-curve (IC Insights, IC Market Drivers)\" width=\"650\" height=\"364\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig10.png 895w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig10-300x168.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig10-768x430.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig10-650x364.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-9000\" class=\"wp-caption-text\">Figure 10. IoT wearables S-curve (IC Insights, IC Market Drivers)<\/p><\/div>\n<p>For now, Wally Rhines said an analysis could suggest that the edge market is still \u201crelatively disappointing\u201d at only $15B (or 4-5% of semiconductor revenue). \u201cBut these nodes will become more complex with more communications, more pre-processing and more sensors as well as increased A-to-D, RF and multi-physics,\u201d he added.<\/p>\n<h3><strong>Where\u2019s the money?<\/strong><\/h3>\n<p>Wally Rhines was blunt that the greatest revenues from the IoT will go to data owners. Information is power. But it is not all doom, gloom and commoditization. A Gompertz analysis suggests the silicon volumes are there. It is all about how you build on them.<\/p>\n<p>Semiconductor companies should attempt to \u201ccapture data ownership value\u201d, Rhines said. Greater integration of silicon sensors will lead to new applications that could provide some way for them to do that.<\/p>\n<p>Integration on that multi-physics level will also bring in new players, fueling innovation and design, and thereby a new wave of semiconductor growth.<\/p>\n<p>Overall though, the key may lie in how well chip companies can integrate themselves within the revenue flow of not just an Internet of Things but an &#8216;Internet of Services&#8217;.<\/p>\n<div id=\"attachment_9001\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig11.png\" rel=\"attachment wp-att-9001\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-9001\" class=\"wp-image-9001\" src=\"https:\/\/www.techdesignforums.com\/practicefiles\/2016\/10\/wr-mentfor16-fig11.png\" alt=\"Figure 11. From IoT to IoS (Mentor Graphics)\" width=\"650\" height=\"399\" srcset=\"https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig11.png 937w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig11-300x184.png 300w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig11-768x471.png 768w, https:\/\/www.techdesignforums.com\/practice\/files\/2016\/10\/wr-mentfor16-fig11-650x399.png 650w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-9001\" class=\"wp-caption-text\">Figure 11. From IoT to IoS (Mentor Graphics)<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mentor&#8217;s chairman and CEO has dug into why chip sales forecasts often miss the target and suggests some tools for assessing the Internet of Things.<\/p>\n","protected":false},"author":138,"featured_media":8463,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1386,934,1237,38,1384,1240],"tags":[1040,1949,1952,1950,1951,1771],"coauthors":[1441],"class_list":["post-8990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-assembly-integration","category-eda-topics","category-embedded-topics","category-ic-implementation","category-ip-topics","category-embedded-development-platforms","tag-ethernet","tag-forecasts","tag-sales","tag-servers","tag-smart-meters","tag-wearables","workflow-analysis","workflow-expert-blog","workflow-up-to-date","organization-apple","organization-gartner","organization-huawei","organization-ic-insights","organization-lg","organization-mentor-graphics","organization-samsung-electronics","organization-semico-research","organization-xiaomi"],"_links":{"self":[{"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/posts\/8990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/users\/138"}],"replies":[{"embeddable":true,"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/comments?post=8990"}],"version-history":[{"count":0,"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/posts\/8990\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/media\/8463"}],"wp:attachment":[{"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/media?parent=8990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/categories?post=8990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/tags?post=8990"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.techdesignforums.com\/practice\/wp-json\/wp\/v2\/coauthors?post=8990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}